Katie Bass, M.S.

Communications Coordinator
Department of Tourism, Recreation & Sport Management

  • M.S. in Integrated Marketing Communications, Florida State University (2016)
  • B.S. in Marketing, University of Delaware (2010)



Office: FLG 325
Address: P.O. Box 118208, Gainesville, FL 32611-8208
Contact: (352) 294-2202
Email: katie.bass@ufl.edu


Katie Bass is the Communications Coordinator for the Department of Tourism, Recreation and Sport Management in the College of Health and Human Performance. She is also involved with the Eric Friedheim Tourism Institute, promoting its various initiatives and working as the program manager for the Disney Academic Exchange Experience. Katie is a recent graduate of Florida State University, where she received her MS in Integrated Marketing Communications. She graduated with a BS in Marketing with a minor in International Business from the University of Delaware.

Prior to graduate school, Katie had several years of experience working in marketing communications in several industries including hospitality, human resources and consumer products. Katie has extensive knowledge of the tourism industry having interned at Zoo Miami as well as Walt Disney World. Most recently, she was the Marketing Assistant for label.m USA Professional Haircare ,where she developed an integrated marketing plan including promotions and point of sale collateral for the multinational company.