Lijuan Su, M.S.
Graduate Assistant, Ph.D. Student
M.S. in Urban and City Planning, Peking University, [China] (2016)
B.S. in Tourism Management, Zhejiang University [China] (2013)
|Address:||P.O. Box 118208, Gainesville, FL 32611-8208|
Su, Lijuan, currently a doctoral student in the Department of Tourism, Recreation and Sport Management at the University of Florida, obtained her Master’s Degree in Urban & City Planning from Peking University and Bachelor’s Degree in Tourism Management from Zhejiang University, China.
Under the advisement of Dr. Stepchenkova, Ms. Su adopts spatial analysis to match online scripts with real-world market for destination crisis management and brand marketing. Hope to make a difference on the long academic journey.
- Destination Marketing and Branding
- User-generated Content Analysis on Social Media
- Spatial analysis and Tourist’s Behavior Research